Leadership

Business Storytelling for Leaders

Storytelling is the #1 reason you, as part of the human species have survived till now. It is the #1 reason that will drive competitive advantage for you and your company in the next decade. In an increasingly complex world, it is the primary skill necessary for your company’s growth and for
your individual growth.

But how do you tell a good story? Is there a formula? How to start and how to end? You may be doing great work with numbers but when you speak about it, it may be falling flat. Is there a way to cut through the noise that exists today and make your message heard with your stakeholders? This program addresses how you can gain mastery in Business Storytelling.

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Learning Outcomes

Understanding the principles of storytelling through the world of neuroscience, evolution and the world of movies
Understand how to apply the storytelling toolkits across a variety of business situations like change management, conflict management, data storytelling, negotiation, written communication, personal branding, etc.

Who is the right audience for this programme?

This programme is aimed at middle to senior managers with 8 – 25 years of work experience. This programme is for leaders across functions and across industries. This programme is right for you if you are a,

C-Suite Executive (CEOs, COOs, CIOs, CTOs, CDOs, CHROs)
Entrepreneur
Marketing Head or a Brand Manager

Strategy Director or leading a large transformation program
Sales Director or leading a major region
Human Resource Director
Analytics and Transformation Director
Supply Chain and Manufacturing Director or leading a large manufacturing setup

Key Topics covered in the Programme

Storytelling principles from the world of neuroscience, evolution and the world of movies
Storytelling through data
Storytelling for written communication

Storytelling for change management
Storytelling for conflict management
Storytelling to build a personal brand

LEADERSHIP CATEGORY

Currently, the following certificate Programs are being offered, with more to be launched in the coming months. Our Programs span across multiple disciplines of management, engineering and law.