Essential BBA Course Details: All You Need to Know About Business Studies

Published On: September 25, 2024
Essential BBA Course Details All You Need to Know About Business Studies

Entering a dynamic business world where your decisions make a difference in a company’s future is what a BBA course gives to an individual. Now, meet someone who is a curious and ambitious student on his way to fulfilling his lifelong dream of learning about intricate business dynamics. What would BBA do to him?

From the very first day, he is thrown into the midst of activities where classroom theories are enacted through real-world case studies, engaging projects, and interactive seminars. With each semester, he learned the art of management, marketing, finance, and human resources, as well as the nuances of strategic planning and leadership. What began as a course in the BBA programme evolved into an experience, enhancing in him what is significant: his analytic, creative, and business skills. 

Armed with internships and practical experience, he is ready now, in his final year of study, to take his first strides into the corporate world, confident and prepared to navigate the complexities that characterise a business landscape in pursuit of dreams.

Why BBA?

  • A BBA is designed to groom students for an enterprising business world with the necessary kinds of knowledge that will enable them to apply wisely in a constantly changing environment. 
  • Its primary objective is to provide students with in-depth knowledge of the foundation of business and offer wide exposure to various business aspects that would lead to careers in business management.
  • This course develops critical skills in solving business problems and achieving organisational objectives with effective strategies, processes, and tools.
  • It instructs techniques that will propel students toward successful leadership and toward being valuable contributors across many fields. 
  • Moreover, this BBA forms a strong base for aspirants seeking higher education such as an MBA.

Now, have a look into BBA course details.

BBA Admission Requirements and Eligibility

  • Be between 17 to 25 years of age.
  • Passed 10+2 or equivalent with at least 50% aggregate marks from a recognised Board or School.
  • Must have one of the following subjects in 10+2 level: Mathematics, Statistics, Business Mathematics, Computer Science, Information Practices, Economics.
  • Pass any of the following Entrance Tests at the State, National, or University Level: AIMA UGAT, SET, IPU CET, NPAT, AUMAT, BHU UET, IPMAT, FEAT, MUJEE, or any other

Subjects in BBA

  • Human Resources
  • Marketing Management
  • Organisational Behaviour
  • Financial Management
  • Business Communication
  • Financial Accounting
  • Entrepreneurship
  • Business Economics
  • Principles Of Management
  • Business Law
  • International Business
  • Operations Management
  • Quantitative Techniques
  • Business Mathematics
  • Computer Applications

Most In-Demand Specialisations in BBA

  • BBA in Banking and FinTech
    The BBA in Banking and FinTech is a fusion of traditional banking values with the newest state-of-the-art financial technologies. This specialisation will equip students with knowledge about the basics of banking, its regulatory compliance, risk management system, and a host of recent innovations, such as the use of blockchain, AI, and digital payment systems.

    The curriculum is focused on the development of digital transformation, data analytics, and decision-making skills. The hands-on expertise in practical projects and internships supplements the theoretical curriculum. Graduates are well-equipped to navigate the shifting financial environment, fill any role within traditional banking, or leave their mark within FinTech startups.

  • BBA in Digital Marketing A BBA in Digital Marketing offers a comprehensive entry into a booming industry, paving the way for a rewarding career with ample prospects for growth. Graduates can look forward to competitive salaries and a wide range of benefits due to the field’s vast potential.

    Whether joining digital agencies, in-house teams, or pursuing freelance opportunities, the demand for their expertise remains robust. Armed with versatile skills, professionals are set for ongoing development in this dynamic field.

    Choosing this educational path guarantees a fulfilling career and unlocks numerous opportunities in the constantly evolving world of digital marketing.

  • BBA in Global Business 
    Specialising in global business within a BBA programme equips you with knowledge similar to that of international business. This BBA specialisation explores the complexities of conducting business on a global scale.

    The curriculum includes studies in international business regulations, taxation, accounting protocols, and more. This expertise can lead to rewarding career opportunities in multinational corporations.

  • BBA in Human Resource Management
    A BBA programme focused on human resource management develops vital skills, including financial accounting, effective communication, quality management, organisational behaviour, taxation management, and a grasp of the business environment.

    Graduates of this specialisation can pursue a variety of career paths, such as HR managers, coordinators, talent acquisition managers, admin executives, and IT recruiters.

  • BBA in Computer Application
    Computer applications are at the cutting edge of technological advancement, driving the future landscape. Choosing a BBA specialisation in this field means refining your skills in application and software development.

    With a suitable BBA degree, you’ll be equipped to lead and manage development teams effectively. The BBA in Computer Applications is ideal for those looking to establish a career in the fast-growing IT industry, offering numerous lucrative opportunities and a dynamic career path.

  • BBA in International Business 
    After completing a BBA in International Business, students acquire in-depth knowledge in business mathematics, behavioural science, foreign languages, global business management, and project management.

    This specialisation equips them for various career paths, including positions such as international securities analyst, interpreter, foreign investor, and foreign services officer.

  • BBA in Business Analytics 
    With its rapid growth, business analytics has become a fundamental aspect of contemporary businesses. This distinctive BBA specialisation offers more than just data analysis skills; it fosters a profound understanding of business operations, which is a valuable asset in today’s professional landscape.

    Graduates frequently secure lucrative positions within the IT and telecom sectors, enjoying attractive salaries and abundant growth opportunities. Pursuing a BBA in business analytics can open doors to enticing career prospects and promising opportunities in the field.

  • BBA in Information Technology (IT)
    In a BBA course specialising in information technology, students explore essential IT management concepts, such as database administration and information theory.

    Given the rapid expansion of India’s IT industry, graduates can expect rapid career advancement and competitive salaries. This BBA specialisation equips students with expertise in cutting-edge technologies and current industry trends.

Career Opportunities After BBA

  • Sales Executive
  • Digital Marketer
  • Business Administrator
  • Process Analyst
  • Business Consultant
  • Marketing Manager
  • Human Resource Manager
  • Senior Finance Executive
  • Business Analyst
  • Product Manager

Wrapping It Up

The BBA programme is designed to offer a broad foundation in business principles and practices to students for preparation for a wide array of career opportunities in different industries. From critical management and marketing skills to understanding different aspects of global businesses and technology, a BBA is a potent course of study that can position you better in today’s world. So, shape your future with a BBA admission at Mahindra University. Experience the dynamic campus life and curriculum, which serves as your ideal launchpad on an educational journey that is bound to turn you into a professional par excellence. Now is the time to apply and unlock your potential with a BBA course at Mahindra University.

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